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Underrated and Emerging Destinations in Australia

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The modern skylines of Perth, at twilight.

Skylines of Perth, Australia.

Beyond iconic landmarks like the Opera House and Great Barrier Reef lies a world of underrated and emerging destinations in Australia. If you are prepared to venture beyond the familiar, they await with extraordinary experiences.

From Perth's sophisticated urban revival to the ancient wilderness of the Kimberley, these regions showcase Australia's remarkable diversity through pristine landscapes, world-class culinary scenes, and distinctive cultural offerings. Each region presents its own seasonal rhythms and hidden treasures, rewarding travelers with authentic experiences that transcend typical tourist encounters, while maintaining the comfort and accessibility discerning explorers expect.

Extraordinary travel begins with a human touch and our destination specialists design every journey with care, insight, and personal attention. As you consider a visit to off-the-beaten-path Australia, use the following information as a guide before connecting with our travel experts to help you plan your trip.

Overview
  1. Perth: Gateway to a Different Australia
  2. Margaret River: Western Australia's Wine Paradise
  3. The Kimberley: Australia's Last Frontier
  4. Exmouth and Ningaloo Reef
  5. Broome to Darwin Overland Luxury
  6. Kakadu National Park
  7. Tasmania: The Secret Favorite
  8. Brisbane: The Next Global City
  9. Southern Highlands
  10. Darwin and the Top End
  11. Plan Your Trip to Underrated and Emerging Destinations in Australia

Perth: Gateway to a Different Australia

People relaxing on the lawn at Kings Park on a sunny day in Perth.

Kings Park, Perth, Australia.

Australia's sunny capital city balances sophisticated urban experiences with pristine natural settings within easy reach. The city has undergone a remarkable transformation over the past decade, consistently exceeding visitor expectations.

  • Kings Park is one of the world's largest urban parks, providing spectacular city views
  • The park features botanical gardens showcasing unique Western Australian flora like tassel flower
  • This native shrub, with pink, tassel-like flowers, is used by local Noongar people in food and ceremonial practices
  • Perth has experienced a remarkable transformation over the past decade
  • The city now boasts a flourishing bar scene and innovative restaurants championing local ingredients
  • Cultural precincts are breathing new life into historic neighborhoods
  • The nearby port city of Fremantle adds colonial history and maritime charm
  • Fremantle features preserved 19th-century streetscapes and popular weekend markets

Perth offers visitors the perfect blend of urban sophistication and natural beauty, all bathed in Australia's famous sunshine. With its vibrant cultural scene, exceptional dining options, and proximity to stunning natural attractions, Perth provides a unique gateway to experiencing Western Australia's distinctive character.

Highlights:

  • Kings Park, which is larger than New York's Central Park and has panoramic city views
  • Rottnest Island's pristine beaches and famous quokkas are just a short ferry ride away
  • Cottesloe Beach's crystal waters and spectacular Indian Ocean sunsets
  • Vibrant food scene showcasing Western Australia's exceptional seafood and produce

Margaret River: Western Australia's Wine Paradise

Vineyards in the scenic Margaret River wine region in Western Australia

Vineyards, Margaret River Region, Australia.

Just three hours south of Perth lies one of Australia's premier wine regions, where vineyards meet the Indian Ocean in spectacular fashion. Margaret River combines world-class wines with extraordinary natural beauty, creating a paradise for food and nature lovers alike.

  • Margaret River has rapidly evolved from a surfing destination to a world-class gastronomic powerhouse
  • The region produces some of Australia's most acclaimed cabernet sauvignon and chardonnay
  • Its Mediterranean climate and pristine environment create ideal conditions for viticulture and agriculture
  • The area supports over 100 cellar doors and numerous artisanal food producers
  • What distinguishes Margaret River is its extraordinary natural beauty
  • Between winery visits, you can explore ancient limestone caves
  • Visitors can walk sections of the spectacular Cape to Cape coastal track
  • You can watch migrating whales from clifftop vantage points
  • The region's luxury accommodations range from contemporary architectural statements to boutique coastal retreats

Margaret River's unique combination of exceptional wines and breathtaking landscapes makes it a must-visit destination in Western Australia. Few wine regions in the world can offer such a perfect blend of gastronomic excellence and natural splendor, all within a compact, accessible area.

Highlights:

  • Award-winning wineries offering intimate tastings with winemakers
  • Pristine beaches with world-class surfing breaks and crystal-clear waters
  • Boranup Forest's towering karri trees creating cathedral-like canopies
  • Farm-to-table dining experiences featuring local marron, venison, and truffles

The Kimberley: Australia's Last Frontier

Geological Formations typical for the Kimberley region, Australia.

Geological formations, Kimberley.

The Kimberley region encompasses an ancient landscape of breathtaking proportions, nearly twice the size of the United Kingdom, yet home to fewer than 40,000 people. This remote wilderness features dramatic geological formations and spectacular coastal areas that remain largely untouched.

  • This remote wilderness in Australia's northwest corner features dramatic gorges and thundering waterfalls
  • The region boasts striking geological formations dating back millions of years
  • Its distinctive burnt-orange landscapes shift dramatically with changing light
  • The Kimberley creates a paradise of color and texture for photographers
  • The region's coastal areas offer equally spectacular experiences
  • Montgomery Reef features tides that reveal the land as if it's rising beneath you
  • The Kimberley coast features horizontal waterfalls created by massive tidal movements
  • Pristine island archipelagos dot the coastline
  • Ancient indigenous rock-art galleries preserve cultural heritage
  • Many areas remain accessible only by expedition cruise vessel or helicopter

The Kimberley represents one of the last truly wild frontiers, not just in Australia, but in the world. Its ancient landscapes, dramatic tidal phenomena, and cultural significance combine to create an experience of raw natural power and timeless beauty that leaves visitors forever changed.

Highlights:

  • Bungle Bungle Range's distinctive beehive-shaped rock formations in Purnululu National Park
  • Mitchell Falls' four-tiered cascades amid lush vegetation
  • Horizontal Falls' powerful tidal movements creating rushing water walls
  • Aboriginal-guided experiences revealing cultural connections spanning over 50,000 years

Exmouth and Ningaloo Reef

Person snorkeling with whale shark in Ningaloo Reef.

Person snorkeling with whale shark in Ningaloo Reef.

While the Great Barrier Reef claims global recognition, Ningaloo Reef offers an equally magnificent but more accessible marine treasure. This UNESCO World Heritage Site extends more than 160 miles along Western Australia's coastline and can be reached directly from shore.

  • Ningaloo represents one of the world's longest fringing reefs
  • The reef is remarkably accessible directly from the shore
  • Visitors can walk right in off the beach to snorkel with marine life
  • The opportunity to swim with whale sharks and humpbacks in July is a highlight
  • The town of Exmouth serves as the gateway to this underwater world
  • The arid Cape Range National Park meets the turquoise Indian Ocean in dramatic fashion
  • The reef's relatively undiscovered status means encounters with marine life occur in uncrowded settings
  • Between March and August, whale sharks congregate here in reliable numbers
  • The region's remote location means minimal light pollution
  • Visitors enjoy spectacular stargazing opportunities in the crystal-clear desert air

Ningaloo Reef offers a rare combination of extraordinary marine diversity and exceptional accessibility. Unlike many of the world's great reef systems, Ningaloo allows visitors to experience world-class coral ecosystems and marine life encounters without boats or crowds, creating a more intimate connection with the underwater world.

Highlights:

  • Swim with whale sharks (March-July) and humpback whales (August-October)
  • Turquoise Bay's drift snorkeling over coral gardens just feet from shore
  • Cape Range National Park's red limestone gorges and abundant wildlife
  • Pristine beaches with nesting sea turtles (November-February)

Broome to Darwin Overland Luxury

A waterfall and rock-poll formation at Bell Gorge.

Bell Gorge, Australia.

The 1,242-mile journey between Broome and Darwin traverses some of Australia's most remote and spectacular landscapes. Once challenging for all but the most intrepid travelers, this epic route has been transformed into an accessible luxury adventure.

  • Luxury overland experiences have transformed this route into an accessible adventure
  • High-end operators have reimagined Outback travel with luxury 20-seat trucks
  • Vehicles feature business-class seats for maximum comfort during travel
  • Premium lodges provide comfortable accommodations in remote locations
  • This transcendent journey crosses the Kimberley plateau's ancient terrain
  • The route visits iconic destinations like El Questro Wilderness Park and the Bungle Bungle Range
  • Days filled with guided walks and swimming in secluded gorges
  • Wildlife encounters are a regular feature of the journey
  • Evenings are spent at exclusive wilderness lodges or premium glamping sites
  • These accommodations offer unexpected luxuries in remote settings
  • The route reveals Australia's extraordinary geological history and indigenous heritage
  • Expert interpretation enhances understanding of the landscapes
  • The journey itself gives travelers a sense of the continent's diversity

The Broome to Darwin overland route represents the perfect fusion of adventure and comfort, allowing travelers to access Australia's most remote and dramatic landscapes without sacrificing luxury. This transcendent journey provides a deeper understanding of the continent's ancient geological and cultural heritage, while offering unexpectedly refined experiences in true wilderness settings.

Highlights:

  • Gibb River Road's legendary Outback journey with expert guides
  • Exclusive access to private conservation areas and indigenous lands
  • Chamberlain Gorge's sunset cruises with barramundi feeding
  • Bell Gorge's multi-tiered waterfalls and pristine swimming holes

Kakadu National Park

A koala in its natural habitat, one of the many wildlife encounters you can experience in Australia.

Wildlife encounter with a koala, Australia.

Australia's largest national park encompasses nearly 7,646 square miles of exceptional natural and cultural significance. This UNESCO World Heritage Site showcases extraordinary biodiversity across six distinct ecosystems and contains one of the world's greatest concentrations of rock art.

  • Kakadu encompasses six distinct ecosystems, from stone country and savanna woodlands to wetlands
  • The park undergoes dramatic seasonal changes that transform the landscape completely
  • The wet and dry seasons offer distinctly different experiences throughout the year
  • Kakadu's cultural heritage is as remarkable as its natural features
  • The park contains one of the world's greatest concentrations of rock art
  • Some rock art dates back over 20,000 years
  • These ancient paintings provide a continuous record of indigenous life and environmental changes
  • Timing is everything when visiting the region "as the crocs come with the rains"
  • The park offers spectacular wildlife viewing opportunities
  • Visitors can see massive saltwater crocodiles, jabiru storks, and hundreds of bird species
  • Wildlife viewing varies dramatically with seasonal wetland cycles
  • Kakadu is a destination worthy of careful planning and potentially multiple visits

Kakadu National Park represents the ultimate expression of Australia's natural and cultural heritage. Its extraordinary seasonal transformations, ancient rock-art galleries, and incredible biodiversity create a destination of unparalleled significance that rewards thorough exploration and thoughtful timing.

Highlights:

  • Ubirr and Nourlangie rock-art galleries with ancient Aboriginal paintings
  • Yellow Water Billabong's wildlife cruises at sunrise or sunset
  • Jim Jim Falls' massive plunge, accessible during dry season
  • Gunlom Plunge Pool's infinity edge overlooking spectacular wilderness

Tasmania: The Secret Favorite

A man exploring an ancient rainforest in Tasmania.

Rainforest, Tasmania.

Australia's island state has evolved from overlooked cousin to insider's favorite, combining pristine wilderness with sophisticated food and cultural experiences. Tasmania's compact size allows visitors to experience diverse landscapes within short drives, all while enjoying exceptional local produce and creative culture.

  • Nearly half of Tasmania remains protected in national parks and reserves
  • The island is a haven of ancient rainforests, alpine plateaus, and dramatic coastlines
  • Tasmania's compact size allows visitors to experience diverse landscapes within short drives
  • You can visit the white-sand beaches of the Bay of Fires and the rugged peaks of Cradle Mountain
  • Tasmania's cool climate and clean environment produce exceptional ingredients
  • These ingredients anchor the island's world-class culinary scene
  • Visitors can enjoy ocean-to-plate dining experiences with the freshest seafood
  • Tasmania produces some of "the best whiskies in the world"
  • The island's relative isolation has fostered a distinctive creative culture
  • This is epitomized by the boundary-pushing Museum of Old and New Art (MONA) outside Hobart
  • Historic Georgian villages like Richmond and Ross preserve colonial architecture
  • Convict-built sites at Port Arthur and Sarah Island reveal Australia's complex penal history
  • These sites offer immersive interpretations of historical events

Tasmania offers a perfect microcosm of Australia's diverse attractions, from wilderness experiences to sophisticated culture, all within an accessible island setting. Its pristine environments, exceptional food and beverage scene, and distinctive cultural offerings make it an insider's favorite that consistently delivers experiences beyond expectations.

Highlights:

  • MONA's provocative underground art galleries and on-site winery
  • Freycinet Peninsula's perfect curve of Wineglass Bay
  • Cradle Mountain's alpine hikes and wildlife encounters
  • Farm-gate experiences along the Tamar Valley Wine Route

Brisbane: The Next Global City

Brisbane's skyline with the Brisbane River winding through the heart of the city.

Brisbane at sunset, Australia.

Queensland's capital has undergone a remarkable metamorphosis from overshadowed sister city to Australia's most dynamic urban destination. The Brisbane River winds through its center, creating a cohesive and walkable urban experience with extensive riverside amenities.

  • Brisbane has undergone a remarkable metamorphosis in recent years
  • The city has evolved from overshadowed sister city to Australia's most dynamic urban destination
  • The Brisbane River winds through its center, with extensive riverside promenades
  • Dining precincts and cultural institutions create a cohesive and walkable urban experience
  • The city is "transitioning with infrastructure, bridges, walking access... new energy"
  • Brisbane is experiencing an impressive development trajectory ahead of the 2032 Olympic Games
  • The city's subtropical climate supports a distinctly outdoor lifestyle
  • Rooftop bars, riverside dining, and abundant green spaces are integrated throughout the city
  • South Bank's cultural precinct houses world-class museums and performing arts venues
  • The area also features artificial beaches and parklands
  • The adjacent West End district showcases Brisbane's multicultural influences
  • The neighborhood offers diverse dining options and weekend markets
  • Beyond the city limits, Brisbane serves as the perfect base for exploring natural attractions
  • Visitors can easily access Moreton Bay, the Scenic Rim's ancient rainforests, and coastal playgrounds

Brisbane represents Australia's most exciting urban evolution, combining subtropical lifestyle with sophisticated cultural offerings and easy access to diverse natural experiences. As the city continues its transformation ahead of the 2032 Olympics, it offers visitors a dynamic urban experience that balances big-city amenities with Queensland's relaxed outdoor culture.

Highlights:

  • Howard Smith Wharves' revitalized riverfront dining and brewery district
  • South Bank's cultural institutions and lagoon swimming pool
  • Mount Coot-Tha's panoramic city views and botanical gardens
  • Brisbane Powerhouse's innovative arts programming in a repurposed industrial space

Southern Highlands

A vineyard in the Southern Highlands, Australia.

A vineyard in the Southern Highlands, Australia.

Just 90 minutes from Sydney, the Southern Highlands combines rural charm with sophisticated attractions in a landscape of rolling hills and historic villages. This emerging region offers an accessible countryside escape with distinctive seasonal character and ideal conditions for cool-climate wines.

  • The region is located just 90 minutes from Sydney
  • It combines rural charm with sophisticated attractions
  • The landscape features rolling hills, cool-climate gardens, and historic villages
  • This emerging region offers an accessible countryside escape
  • The area has a distinctive seasonal character throughout the year
  • Visitors can enjoy spring garden festivals and summer berry picking
  • Autumn foliage displays and cozy winter retreats with open fireplaces are seasonal highlights
  • The region's elevation creates ideal conditions for cool-climate wines
  • The Highlands are particularly known for pinot noir and sparkling varieties
  • The area's colonial-era towns like Bowral, Berrima, and Bundanoon preserve historic architecture
  • These towns feature Georgian and Victorian architecture housing antique stores and boutiques
  • The Southern Highlands is "an easier alternative to the Hunter Valley"
  • The region is "accessible, charming, and delicious"
  • The area has attracted creative transplants from Sydney
  • These newcomers have established artist studios, craft breweries, and artisanal food producers
  • These complement the established agricultural traditions and historic estates

The Southern Highlands offers an accessible taste of Australian country life, combining historic charm with contemporary sophistication. Its proximity to Sydney, distinctive seasonal character, and emerging food and wine scene make it an ideal destination for those seeking rural experiences without venturing far from urban amenities.

Highlights:

  • Bowral's Tulip Time Festival transforming the town each September
  • Bradman Museum celebrating Australia's cricket heritage
  • Morton National Park's dramatic Fitzroy Falls and wilderness walks
  • Boutique cellar doors offering intimate tastings with winemakers

Darwin and the Top End

Sunset at Mindil Beach, Darwin, Australia.

Sunset at Mindil Beach, Darwin, Australia.

Australia's northernmost capital embodies the nation's frontier spirit while serving as a gateway to the tropical "Top End" region. This multicultural city blends Southeast Asian influences with indigenous and pioneer heritage, creating a distinctive character unlike anywhere else in Australia.

  • Darwin embodies the nation's frontier spirit
  • The city serves as a gateway to the tropical "Top End" region
  • This multicultural city blends Southeast Asian influences with indigenous and pioneer heritage
  • Darwin has a distinctive character unlike anywhere else in Australia
  • The city has a dramatic history, from World War II bombing to near-total destruction by Cyclone Tracy
  • These events have fostered resilience and adaptability in the city's architecture and attitude
  • Darwin's proximity to Asia creates a vibrant fusion cuisine
  • This cuisine is showcased in the famous Mindil Beach Sunset Markets
  • The harborfront dining precincts also feature this fusion cuisine
  • At the markets, you'll find authentic laksa stands serving rich coconut-based soups
  • The harborfront features refined Thai-Indian fusion dishes such as wild-caught banana prawns
  • Beyond the city, the Top End offers wonderful natural experiences
  • Litchfield and Kakadu National Parks are accessible as day trips or extended explorations
  • Visitors need to plan "12 months in advance because demand is high"
  • The prime dry season from May to September offers the best conditions
  • During this time, comfortable temperatures and accessible roads coincide with spectacular natural displays
  • Waterholes concentrate wildlife activity during the dry season

Darwin offers visitors a uniquely Australian urban experience that blends multicultural influences with frontier spirit and resilience. As the gateway to the Top End's extraordinary natural attractions, it provides the perfect base for exploring some of Australia's most distinctive landscapes while experiencing a vibrant fusion of cultures unlike anywhere else in the country.

Highlights:

  • Mindil Beach's legendary sunset markets with multicultural food stalls
  • Museum and Art Gallery of the Northern Territory's exceptional indigenous art collection
  • Crocosaurus Cove's "Cage of Death" crocodile encounter
  • Mary River wetlands' wildlife cruises with extraordinary bird concentrations

Plan Your Trip to Underrated and Emerging Destinations in Australia

A winding coastal road along Australia’s wild shoreline.

A winding coastal road along Australia’s wild shoreline.

Australia's emerging destinations reveal a continent of extraordinary depth and diversity. From Western Australia's pristine coastlines to Tasmania's wilderness-meets-gastronomy appeal, these regions offer you the increasingly rare combination of authentic experiences and uncrowded settings, while maintaining the exceptional quality and service that distinguish truly memorable journeys.

For additional inspiration and detailed itinerary suggestions exploring these underrated areas, explore our comprehensive Australia travel guide or connect directly with our specialists to begin crafting your bespoke adventure. You can also take a look at our Australia tours, trips, packages.

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